
DATE
Tuesday, April 28th, 2026
Wednesday, April 29th, 2026
LOCATION
Bell Works
101 Crawfords Corner Rd, Holmdel, NJ 07733
event schedule
View
10:00am -5:00pm:
Exhibit Hall
10:00am -4:00pm:
Main Stage Sessions
12:00pm -3:00pm:
Lunch
10:00am -4:00pm:
Workshop Classes
Main stage SESSIONS
Enjoy inspiring talks, engaging panels, and expert insights on our Main Stage — all included with your event ticket. No additional registration required!
Event Emcee and Presenter

Charlene Aminoff
Gali Couture Wigs
CEO & Founder
Charlene Aminoff is a dynamic speaker who travels the world captivating audiences with her lectures, and has caught the world by storm with the story of the miraculous survival of her daughter Gali’s drowning, which led to her becoming Frum. She is a proud Hatzolah Wife, Mommy of 5 miracles, CEO and Founder of Gali’s Couture Wigs, modest-fashion clothing designer, Israeli cosmetics creator, Emunah Influencer, writer and teen mentor. Her Nishmat Movement has recruited over 70,000 women and men globally into her “Nishmat Army” who recite Nishmat Kol Chai daily, which has inspired the new Nishmas book by Artscroll. Charlene uses her large, powerful and influential social media platform to spread Emunah, help bring others closer to HaShem and make it “cool” to bring glory to Hashems name.
Day 1
10:00-11:00 am
Luxury Bridal Soft Glam
Creating a Flawless, Long-Lasting Bridal Look

Chavi Heifetz
Chavi Heifetz Makeup Academy
11:00am-12:00 pm
THE FAIRY TALE
2026 Innovation preview

Devora Leah Adler
Founder of DLA Hair and Wig Academy
What will you learn?
Indulge in the artistry of master trainer Devorah Leah & the dla team as they sprinkle their fairy dust, crafting whimsical 2026 fairy cuts and styles that will leave every stylist dazzled!
12:00pm-1:00 pm
The Good, the Bad, & the Ugly of Cosmetic Injectables

Freda Borukhov RPA-C
Founder of MediFreda Aesthetics
What will you learn?
Join Freda Borukhov, PA-C, for an engaging discussion on achieving natural, undetectable injectable results and how to avoid the overdone look — plus a live facial balancing consultation demonstration.
1:00-2:00 pm
From Passion to Profit
How to Make the Money You Actually want

What will you learn?
This workshop shows you how to focus on what actually brings in money and stop wasting time on what doesn’t
2:00-3:00 pm
Edge with Intention: The Modern Layered Bob

Rachel Bamberger
From the UK
What will you learn?
This course is a deep dive into the short, edgy, full-bodied layered bob, focusing on how to intelligently adapt cutting techniques for both younger and more mature clients. Rather than treating age as a limitation, the course reframes it as a design factor—adjusting intensity, texture, graduation, and layering to create results that feel current, wearable, and confidence-boosting.
You’ll learn how to build maximum shape and volume without sacrificing density, using graduation, internal layering, and modern texturizing methods. The emphasis is on customization—knowing when to push contrast and disconnection, and when to soften and refine for longevity and hair health.
This course is ideal for stylists who want to elevate their bob work, create youthful yet sophisticated shapes, and deliver cuts that feel intentional, fashion-aware, and tailored to the individual rather than the age bracket.
Day 2
10:00-11:00 am
How I Made It to the Top - & You Can Too
10:00-11:00 am
The Glam AI Look

Batya Reyz
Makeup by Batya
What will you learn?
Futuristic, editorial, high-impact beauty
In the second session, we’ll build a bold AI-inspired glam look with striking details and textures that make the face look almost digitally enhanced.
This is where we push creativity and explore the more dramatic side of AI beauty aesthetics.
What you’ll explore
* AI-style color blocking and high-impact eyeshadow placement
* Geometric liner and graphic shapes
* Pixel accents and reflective highlights for a futuristic feel
* Playing with metallics, holographic textures, and matte contrasts
* Creating crisp edges with easy blending techniques
* Finishing touches that make the look stage-ready, photo-ready, and event-ready
By the end of this session, you’ll know how to create a high-glam AI-inspired look that feels bold, artistic, and completely unique.
12:00-1:00 pm
The Power Panel
Three founding academies. Three distinct strengths.
One unforgettable live experience.

Yocheved Gross and Cami Esses
Hair and Blush

Devora Leah Adler
DLA Academy

Shani Vinitsky
AOHD Academy
1:00-2:00 pm
You Don’t Need Another Business.
You Need a Brand.
What will you learn?
In this workshop, we are sharing the secrets on how to become a brand that’s in demand, attract premium clients, and command higher prices, without you being the cost of your growth.
2:00-3:00 pm
From Busy to Scalable
How to Grow Without Being Needed for Everything

What will you learn?
This workshop shows you how to prioritize your attention so your business can grow without you doing it all.
3:00-4:00 pm
Effortless Everyday Glam:
Makeup Every Woman Can Master

Chavi Heifetz
Chavi Heifetz Makeup Academy
Master classes
Your Admission Ticket includes all live Main Stage sessions.
The Master Classes listed below are optional, hands-on workshops led by industry experts and require separate paid registration.
Day 1
10:00am-12:00 pm | Room #2
Bridal Wig & Fall Integration

Yocheved Gross
Hair and Blush
What will you learn?
This class teaches you how to seamlessly combine a bride’s natural hair with a fall or wig for a secure, natural, and polished bridal look.
You’ll learn the difference between a fall and a wig, when to use each, proper placement and balance, and professional pinning techniques to ensure comfort and all-day hold. The class also covers hair preparation and blending, so the finished style looks flawless from every angle.
Perfect for bridal stylists who want confidence and clean results when working with falls and wigs.
10:00-11:00 am | Room #1
Layered in 3D: The Art of Dimensional Wig Cutting

Rachel Bamberger
From the UK
What will you learn?
Wig Layering in Three Dimension explores how advanced cutting techniques bring depth, movement, and life to wigs.
In this presentation, I’ll be sharing some of the best techniques and insights I’ve learned —showing how they can be applied to create true three-dimensional shape. These concepts will come to life through a brand-new style cut, created specifically for this class.
This session goes beyond basic layering, focusing on structure, elevation, balance, and flow—so your wigs look intentional and dynamic from every angle.
You’ll leave inspired, energized, and ready to see layering in a whole new way.
You will be blown away.
11:00am-12:00 pm | Room #1
From Invisible to in Demand

Gitty Hecht
Bridal Makeup Educator & Luxury
What will you learn?
How to Explode Your Makeup Business in Six Months
12:00-1:00 pm | Room #1
The Art of Long Lasting Makeup

Cami Esses
Hair and Blush
What will you learn?
Bridal Layering Techniques
In this class, you’ll learn how to properly layer makeup to ensure it withstands the demands of bridal days, family events, and long celebrations from early prep to late night dancing. True longevity isn’t about heavy makeup; it’s about intentional layering that holds through heat, sweat, natural oils, and emotion.
We’ll cover correct skin prep, strategic layering of creams, liquids, and powders, and when to set to prevent creasing, fading, or breakdown. These techniques are essential for brides and family members who need their makeup to look flawless, comfortable, and fresh for hours on end no matter the conditions.
Proper layering is the key to makeup that lasts.class teaches you how to seamlessly combine a bride’s natural hair with a fall or wig for a secure, natural, and polished bridal look.
12:00-1:00 pm | Room #2
Dry. Cut.
Mike Karg
What will you learn?
No show cuts, no overthinking, no marathon theory sessions—just authentic, wearable, and modern haircuts.
You will learn how to use texture, blending, slide, and precision shears not only correctly, but strategically.
KARG presents practical, fashion-forward, effortless cuts and teaches techniques that you can apply immediately.
This will give your cuts depth, lightness, character, and that unmistakable naturalness that customers love.
from gently flowing long layers to striking medium cuts along with trendy bangs...
THIS IS MORE THAN A CUTTING CLASS!
1:00-2:00 pm | Room #1
The Glam AI Look

Batya Reyz
Makeup by Batya
What will you learn?
What if makeup could look filtered in person — flawless, seamless, and hyper-refined — without ever looking heavy or overdone?
AI in Real Life is an advanced, technique-driven makeup class designed to teach artists how to recreate the smooth, perfected, almost unreal beauty we see through AI and digital filters — in real life skin and real life lighting.
This class dives deep into the illusion of AI beauty: poreless skin, lifted eyes, balanced symmetry, perfected complexion, and makeup that photographs, films, and wears like a dream. You’ll learn how to achieve that “too perfect to be real” finish while keeping skin looking natural, breathable, and alive.
1:00-2:30 pm | Room #2
The Art of Cut Correction

Shani Vinitsky
AOHD Academy
What will you learn?
Cut correction is one of the most valuable skills a cutter can have- because real mastery isn’t just creating a beautiful cut from scratch, it’s knowing how to refine, repair, and elevate any cut into a seamless, balanced silhouette.
In The Art of Cut Correction, you’ll learn how to assess a cut, identify exactly what’s off, and correct it with precision- whether you’re refining your own work, fixing a client’s previous cut, or elevating a style that needs better blending and shape. This masterclass focuses on creating a clean, polished finish without over-cutting or compromising the integrity of the cut.
You’ll learn:
- How to blend out step layers and remove harsh disconnections
- How to soften and correct sharp front angles for a more natural flow
- How to refine bangs into a softer, wispy finish
- How to clean up bulky or uneven edges for a smoother silhouette
- How to use texturizing intentionally to add softness and movement.
You’ll leave with a repeatable method to correct confidently- so every cut looks intentional, elevated, and seamless!
2:00-3:00 pm | Room #1
Wig Talk: What Clients Say vs What They Mean

Melissa Sherman
Mellisa Colorbar
What will you learn?
A focused masterclass on the most important part of any wig service — the consultation.
Clients often struggle to explain what they want, whether it’s about cut, cap fit, or color, and professionals are left guessing. In this class, Melissa teaches how to decode client language and translate it into clear, achievable wig results.
You’ll learn how to:
• Understand the difference between length, layers, and angles
• See how cutting choices affect how a wig sits, moves, and wears
• Understand cap size and cap fit and how they impact the final look
• Identify what clients mean when they ask for natural, soft, bold, or dimension
• Understand how color placement affects the overall look of a wig
• Ask the right questions to uncover what the client actually wants
• Set clear expectations before cutting, coloring, or styling
Perfect for:
Wig professionals, stylists, and anyone working with wig clients who want clearer consultations, better results, and fewer misunderstandings.
2:30-4:00 pm | Room #2
Synthetic Wig Class: From Fiber to Finish
Chana Schwimmer, Cole Thomson, ZC Schneck, Simi Fromowitz
Sensation Wigs
What will you learn?
Sensations is pleased to sponsor and host a synthetic symposium of solutions, learn about fiber overview, cutting edge techniques and heat styling options from celebrity cutter and synthetic specialists ! Finished with a 10 minute Q and A and Styling Sharing from all participants .
3:00-4:00 pm | Room #1
Modern Sophisticated 2026 bride

Hanna Braun
Pro beauty Academy
What will you learn?
Hanna will be demonstrating a sophisticated bridal look using modern techniques and the latest 2026 tricks and tips
Day 2
10:00am-11:30 am | Room #2
Wedding Wig Styling Class

Yocheved Gross
Hair and Blush
What will you learn?
This class focuses on how to properly style wigs for weddings, with an emphasis on understanding processed versus unprocessed wigs and how each type behaves.
You’ll learn the key differences in texture, movement, and hold, how to prep each wig correctly, and how processing affects styling results. The class also covers wedding-appropriate styling techniques, product and tool choices, and how to create polished, long-lasting looks that photograph beautifully.
Perfect for stylists who want clear guidance and consistent results when styling wigs for weddings.
10:00-11:00 am | Room #1
Salon Ready Stylist:
Where Technique Meets Professionalism

Rachel Bamberger
From the UK
What will you learn?
A hands-on course for emerging hairdressers who want to get hired, stand out, and thrive in a salon environment.
Through modern blowouts and styling techniques, we teach not just skill—but the mindset, professionalism, and standards salon owners expect.
Perfect for assistants and junior stylists ready to level up.
Ideal for salon owners who want team members who are truly salon ready.
We’re not just teaching blowouts — we’re building future professionals.
11:00am-12:00 pm | Room #1
You Don't Need to be Public to be Booked

Gitty Hecht
Bridal Makeup Educator & Luxury
What will you learn?
How to Win at Social Media Without Sacrificing Your Personal Boundaries
12:00-1:00 pm | Room #1
The Art of Long Lasting Makeup

Cami Esses
Hair and Blush
What will you learn?
Bridal Layering Techniques
In this class, you’ll learn how to properly layer makeup to ensure it withstands the demands of bridal days, family events, and long celebrations from early prep to late night dancing. True longevity isn’t about heavy makeup; it’s about intentional layering that holds through heat, sweat, natural oils, and emotion.
We’ll cover correct skin prep, strategic layering of creams, liquids, and powders, and when to set to prevent creasing, fading, or breakdown. These techniques are essential for brides and family members who need their makeup to look flawless, comfortable, and fresh for hours on end no matter the conditions.
Proper layering is the key to makeup that lasts.class teaches you how to seamlessly combine a bride’s natural hair with a fall or wig for a secure, natural, and polished bridal look.
11:30am-1:00 pm | Room #2
Dry. Cut.

Mike Karg
What will you learn?
No show cuts, no overthinking, no marathon theory sessions—just authentic, wearable, and modern haircuts.
You will learn how to use texture, blending, slide, and precision shears not only correctly, but strategically.
KARG presents practical, fashion-forward, effortless cuts and teaches techniques that you can apply immediately.
This will give your cuts depth, lightness, character, and that unmistakable naturalness that customers love.
from gently flowing long layers to striking medium cuts along with trendy bangs...
THIS IS MORE THAN A CUTTING CLASS!
1:00-2:30 pm | Room #2
The Invisible Fit Method: Vertical Take-In Masterclass

Shani Vinitsky
AOHD Academy
What will you learn?
This fully hands-on masterclass teaches the #1 skill behind a flawless, custom-fit wig: vertical take-ins done seamlessly and invisibly.
You’ll learn the professional technique for reshaping and tailoring a wig cap so it fits snug and secure. This method maintains the integrity of the cap, no warping, no visible lines, and no detectable stitching once complete!
In this session we’ll cover:
- How to analyze fit and identify exactly where the cap needs to be taken in
- A hands on step-by-step method for vertical take-ins that look completely undetectable.
- Proper measurements, markings, and placement for a natural, smooth finish
- Stitching techniques that keep the cap structure intact (no puckering, no pulling)
- How to create a tailored fit that feels comfortable, secure, and professional for every client
At the end of class you’ll leave with a repeatable system for achieving a perfect fit that looks untouched!
2:00-3:00 pm | Room #1
Rooting & Lowlights: Building a Business on the Basics

Melissa Sherman
Mellisa Colorbar
What will you learn?
This class is an in-depth look at rooting and lowlights and why these two services alone can support an entire wig business.
Today, almost every wig needs roots. Clients want to look natural at the scalp, even when they’re wearing colors they aren’t naturally. Whether someone wants to be lighter, blonde, or just more dimensional, rooting is what makes the wig wearable and realistic.
In this class, Melissa teaches rooting and lowlights in a clear, practical way — focusing on understanding, placement, and decision-making, not just technique.
You’ll learn about:
• Why every wig needs roots, regardless of color
• How rooting allows clients to wear shades they aren’t naturally
• The different types of rooting:
• One-inch roots
• Three-inch roots
• Half rooting
• Full rooting
• How placement changes the entire look of a wig
• How lowlights work together with rooting to create balance
•How to decide what kind of rooting a client actually needs
•How to build confidence working with deposit-only color
• How to turn rooting and lowlights into a profitable, consistent service
2:30-4:00 pm | Room #2
Bobs. Bangs. & Beyond.

Devora Leah Adler
DLA Academy
What will you learn?
An invitation to precision.
Join DLA Academy for a two-hour masterclass in design-driven cutting — showcased on shorter wigs and adaptable across every length.
The modern cut is not about length.
It is about structure, intention, and cutting without hesitation.
A curated range of styles, shapes, and techniques you can translate from short to medium to long with confidence.
Disciplined bobs.
Strategic fringe.
Intentional texture — sleek or deliberately undone.
Distinctly DLA — every movement broken down step by step, so you leave not only inspired, but equipped.
3:00-4:00 pm | Room #1
Brow Mastery

Goldie Ostrofsky
Pro beauty Academy
What will you learn?
The #1 thing most artists overlook, and the detail that changes everything
FAQ'S
Is Femme for girls who aren't in the hair industry but enjoy it as a hobby?
For sure! It's the perfect opportunity for girls to learn about all the companies in the hair field, to meet and network with other people like you, and to LEARN! There will be panels, workshops, demonstrations and classes for you to learn so many new hair techniques!
Is the show just about hair?
Nope!
Hair, wigs, makeup, health, wellness, beauty. All things women.
Can I come if I'm not in the beauty industry?
Of course! There will be so many experiences and promotions from companies accross the hair, wig, and beauty industry for you to gain from! Also lots of food, entertainment, and knowledge for the everyday consumer as well!
Come one come all!
Will there be a lot of wig companies there? Can I come to buy a wig?
Yes! That's the plan!
The wig companies that are there will be offering excellent promotions to all of the attendees. If you're looking to buy a wig and want to see what's available on the market, this is the perfect place for you to come browse, learn about what every company has to offer and shop for the best wig that suits you!
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